Online Marketing – 3 Tools From Google You Must Use
December 2, 2008
Here’s why I love Google from an online marketing business point of view… FREE TOOLS!
That’s right Google gives you lots of free tools to use to make your web site more profitable and more relevant to it’s customers.
Which if youthink about is a good thing because if you get your web site to the point where it’s Google friendly for your particular subject then it’s most probably going to rank well in their search engine.
And considering the Google has over a 65% market share in the search engine game it pays to listen to what they want you to do.
With that said here 3 tools from Google that you want to be using on your businesses web site.
1. Google Analytics – This is a great tool that allows you to learn more about where your visitors come from and how they interact with your site. You’ll get the information you need to write better ads, strengthen your marketing initiatives, and create higher-converting websites.

2. Google Webmaster Tools – is a great too that provides you with detailed reports about your pages’ visibility on Google. To get started, simply add and verify your site and you’ll start to see information right away. Get Google’s view of your site and diagnose problems, Discover your link and query traffic, Share information about your site

3. Google Base - This is another great free Google service that helps you publish virtually any kind of information — be it your latest book on "Winning at Poker" or a listing for your beloved 4 cylinder step-thru motorbike. Bascially Google Base allows you to publish your information for inclusion in Google search results. How cool is that?

So what are you waiting for go grab a Google acount today and use these free tools to your businesses advantage.
Have Fun & Take Action
Scott Wilson
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